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CPG Launches Prestigious ‘CPG Collection’ Global Network3 min read


Posted on: 5th Apr 2024

Continuing its work in developing opportunities for PGAs and their Member Professionals around the world, the CPG has launched the ‘CPG Collection’ that aims to enhance the travel experiences for PGA Professionals and their clients around the world.

This exclusive assembly of world-class golf facilities and destinations is designed to support PGA Professionals in their roles as key influencers in golf travel and their activities such as coaching trips and golf holidays, creating substantial opportunities to develop their businesses and drive revenue.

The CPG Collection categorises its distinguished members into three tiers: Gold, Silver and Bronze, each providing unique benefits and opportunities for collaboration. But at the heart of the Collection’s mission is the promotion of exclusive offers, allowing PGA Professionals to provide their clients with unparalleled golfing experiences at worldwide venues that offer the highest stan dard of service and offerings for pro travel.

The Collection kicks off with an initial group of Members at multiple levels, with various others on the horizon to join as well:

“Travel continues to be a hugely valuable and important part of Professionals’ businesses and the creation of the Collection continues our mission to provide great opportunities to PGAs and their Member Professionals,” said CPG Chief Executive, Ian Randell.

“Our initial line-up of Collection Members include some long-standing existing partners and some fantastic new additions and we are extremely excited to work with each of them to share their offerings to the golf community.

“In particular the Collection provides a vehicle to enhance the value we provide to Sanctioned Event / Pro-Am hosts to become a year-round partnership making those partnerships even more valuable on all sides, and provides further opportunity for PGA Professionals to add to their role as influencer and mentor to their clients.”

“Golf professionals are a vital part of our business at Antognolla and we strongly believe they contribute a great deal to golf travel,” said Antognolla Golf Director of Golf, César Burguiere.

“The CPG Collection is a great initiative that gives us another channel as part of our marketing mix, allowing us to promote our facilities that can be utilised by golf professionals and their guests, and continues to enhance our relationship with the CPG in general.”

There are a variety of benefits for Collection Members at different levels depending on how venues engage with the CPG from marketing packages to sanctioning and hosting of events and more, offering year-round opportunities.

 

More information on the CPG Collection and its Members can be found online at cp.golf/collection